An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career.
(10 minute read)
Why it matters: Where do most Realtors® stumble when it comes to ethics? How can you be sure to dodge these pitfalls? Learn a lot in this piece about transparency in advertising, unauthorized access to property, the SentriLock app, earnest money, and multiple offers.
(5 minute read)
Why it matters: Virtual staging has grown in popularity over the past five years, especially with advancements in digital rendering technology and the explosion of online listing promotion. Dive into the question in this piece, plus “find out how one brokerage enhances listing photos without misleading potential buyers about the look and feel of a property.”
(6 minute read)
Why it matters: Does anything look as cook as drone footage of a luxury property? What about a fly-over of that primo mountain acreage? When drone technology first hit the scene, many agents were unsure how they could utilize it legally. Check out this 2016 review by Inman.