Great Read Roundup: Tracking Disruption


An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career.

Zillow CEO: Redfin ‘a threat to organized real estate’

(6 minute read)

Why it matters: Know much about Redfin? Ever been worried about their business model? Zillow’s CEO is. From this piece: “Undoubtedly, one of Redfin’s goals is to obviate the buyer’s agent,” Rascoff said on the call. “I think they have stated, quite publicly, that they aim to acquire more listings inventory in given markets, and then have no buyers’ agents on the other side of those listings. And that is a threat to organized real estate, and that’s one of the many reasons why brokerages are so concerned about Redfin.”

6 Real Estate Startups Poised To Disrupt The Industry

(8 minute read)

Why it matters: Where will the next big shifts come from? Who will bring new models to a wide range of real estate services. Stay on the bleeding edge and educate yourself about these six real new estate startups: Bowery, Flip, Ravti, OnTarget, Enertiv, and hOM.

How Changes are Testing the Traditional Brokerage Model

(5 minute read)

Why it matters: What do some of the leading CEOs in real estate see for the future? This brief, enlightening piece will give you some executive perspective on trends impacting traditional brokerages. “Leaders from some of the country’s top brokerages talk about their challenges.”

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