Tag Archives: analytics

Calculating Metrics that Matter for Sustainable Growth

Do you know how to scale your business sustainably? Are you tracking metrics like CAC (Customer Acquisition Cost) and CLV (Customer Lifetime Value)? If you’ve never heard of these metrics, or are curious how you might improve your ability to evaluate a path towards sustainable growth, take the time to check out this piece in [...]

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Five Tips to Help You Evaluate Online Marketing Campaigns

How do you measure the success of your online marketing? Here are five guidelines to help you make better marketing investments.

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10 New Google Analytics Features

Do you really know how people find and use your website?

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