Tag Archives: brainstorming

Leverage the Genius of the “2-Hour Rule”

The tragedy of the relentless pursuit of an “optimized life” is that it leaves little room for what comes unbidden, during our daydreaming and our downtime. With the rise of the “quantified self” in our digital culture, we may risk the extinction of something essential, mysterious, and life-changing. This piece by Zat Rana for Business Insider discusses [...]

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Great Read Roundup: Making Meetings Matter

An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career. Why Group Brainstorming Is a Waste of Time (7 minute read) Why it matters: ”Brainstorming sessions” have a bit [...]

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Scott’s Thoughts: Good Ideas Made Great

Once and a while, a good idea comes along. You’re sitting in traffic, shaving, staring out the window in a coffee shop, and BAM! an idea strikes you. It might be for your marketing plan, your book club, or a brand new business… suddenly it appears, shining in your mind. Sometimes you think your idea [...]

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Write Your Way to a Better Real Estate Career

Ask most agents why they have a newsletter or a blog, they’ll tell you it’s to “keep their name top-of-mind with clients.” And it’s true: If you keep in touch with your clients, you’ll maintain mindshare. But what many agents overlook is the benefit of sharing personally and authentically with their contacts. Whether on Facebook, [...]

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Scott’s Thoughts: Fighting for Better Ideas

Can fighting for your idea produce better ideas? One study suggests the answer is yes.

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Scott’s Thoughts: Disruptive Innovation

Who (or what) will be responsible for the next wave of major innovation in the real estate industry? Will it rest solely on a shift in technology? Will these ideas originate in board rooms or home offices?

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Build Social Media Stories: Storify.com

Here’s an interesting social media tool you can use to build stories using multiple social media sources. Useful for neighborhoods, properties, and more.

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Get Honest Ideas: KwikSurveys.com

How do you get honest feedback from people? What’s the most effective way to brainstorm new ideas? You might find that this anonymous survey tool is just the thing you’re looking for.

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Scott’s Thoughts: The Can Do? Attitude

To a certain extent, an affirmation is a message to your brain which says, “I don’t care how you do, it, just do it.” The result can be a feeling of bewilderment or futility. “If I haven’t done it yet, what’s to say I can do it now?” The pressure of “must do” blocks the ability to think creatively about a solution.

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