Tag Archives: pricing

Great Read Roundup: Facebook Reality Check, Home Affordability, & 10-Year Maintenance

An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career. Are You Using Social Media or Being Used By It? (7 minute read) Why it matters: In real estate [...]

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Discussing the Consequences of High Pricing

If you’ve been in real estate for even a month you’ve probably had a talk with at least one seller who wants to price their home high above what the market will bear. In this situation, it can be difficult to adequately communicate the hidden consequences of an unrealistically inflated listing price. My Real Helper recently [...]

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Great Read Roundup: Emotional Insights

An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career. The Business of Emotion (10 minute read) Why it matters: We can’t pitch this piece any better than it’s [...]

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Educate Sellers on Pricing Factors

Never assume your sellers know what goes into pricing. When it comes to pricing their home, sellers have three things in mind: What they paid for it. What they owe on it. What they think they should get for it. As you know, winning a listing and successfully selling a home depends heavily on pricing. [...]

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Great Read Roundup: Fixer-Uppers, Digital Mortgages, & Visualizing Prices

An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career. 3 Situations Where It Pays to Buy a Fixer-Upper (5 minute read) Why it matters: There’s certainly a place [...]

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Explain Pricing Factors to Sellers

Never assume your sellers know what goes into pricing.

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Learning from the Low-ball Offer

What can you learn from a low-ball offer?

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Pricing Strategy: MLS Reduction Examples

Clients aiming for an unrealistic listing price? Use MLS examples. The numbers can speak for you.

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Q&A: How Should I Respond to Unrealistic Seller Pricing?

How do you cope with sellers who have unrealistic pricing expectations?

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