Video is by far one of the most engaging forms of social media content. Unfortunately, traditional video production can be time consuming to shoot, edit, and upload. Who has time with all the other duties on your desk? Ripl is a new mobile app designed to simply the creation of quick, engaging social media video. It’s [...]
Podcasts are hot. From the long-form historical narratives to the two-minute daily spots, people love podcasts on the road, at the gym, or even while they’re cleaning up around the house. Why aren’t you capitalizing on this hot form of online media? Odds are you’ve found the technical curve somewhat daunting. And it’s true– professional [...]
You’ve probably noticed that Instagram doesn’t automatically make links beneath your photos clickable. This can be a real pain when you want to promote something to your followers. For years, the solution has been to say “Link in bio,” meaning, “Click on my account and you’ll find the link I’m promoting in my account description.” [...]
An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career. Which Bidding War Strategies Are Most Effective? (4 minute read) Why it matters: ”This data-driven look at what influences [...]
Creating engaging posts for your real estate business online requires more than a little visual flair, and as our readers know, we’re always on the lookout for free graphic resources you can turn into infographics, backgrounds for quotes, and stand-out social media shares. While we’re big fans of Unsplash (and frequently use it for Tuesday Tactics), we’ve [...]
Flyers, presentations, Facebook covers, blog graphics, business cards, posters, invitations… they all require some level of design skill. While expensive design software packages have gotten cheaper, they haven’t come with the ability to design great looking material. Canva is a free online tool designed to help you quickly create gorgeous graphics for a wide range of [...]
Love them or hate them, Zillow is a behemoth presence for home buyers and sellers. There’s no sense in pretending otherwise. With that in mind, you should make the most of your participation in the site, and a good place to start is with your profile. The recent article, “How to Optimize Your Zillow Profile” [...]
A picture may be worth a thousand words, but sometimes you need to add a few more, especially when you’re adding photos to your social media feeds. Phonto is a simple app which lets you quickly add text to your photos, right from your smartphone. What makes Phonto so great is that its design tools [...]
An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career. Are You Using Social Media or Being Used By It? (7 minute read) Why it matters: In real estate [...]
Capturing leads and responding to prospects’ questions in a timely manner should be easier with the variety of online messaging tools available. But what if you didn’t have to respond to them at all? What if you had a bot who could do most of the heavy lifting for you? Chatfuel is a platform designed to [...]
