Branded Homes, Bidding Wars, & Smart Buying

An ongoing feature in Tuesday Tactics is our “Great Read Roundup” in which we highlight some of the best pieces we’ve read recently and why they might expand your mind or help with your real estate career.

Buying Abroad, With a Logo

(12 minute read)

Why it matters: Here’s an ultra-luxury trend you may not have heard of yet. According to the New York Times, “A growing number of home buyers are choosing to live in corporate-branded communities, with companies from Marriott to Porsche ready to greet them.” It’s all about convenience and comfort, and the wealthy are lining up to pay.

How to Win Bidding Wars: Tips From 11 Top Producing Agents

(10 minute read)

Why it matters: Premium properties in hot markets will be overbid if you don’t have a strategy for helping your clients win the deal. Now is the time to stock your arsenal with some effective tips from top producers with first-hand experience. Benefit from their time in the trenches!


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